Video - hosted on site
What to consider including in your website
A website can do and be many things. It's really amazing when you think about it, you can give someone your business card with a little code on it that they can use to learn all about you and your company. Below is a list of different elements to consider including in your website.
You can download a Web design Worksheet to help you plan out your site.
Search Engine Optimization (SEO) - Making a site attractive to search engines begins with good writing. Not only your text, but the code behind the site. The way I build your site, using CSS and adhering to web standards gives your site a high level of SEO to start with. Yes, there is a lot that can be done with research and testing and studying, but just starting out in the right place goes a long way. You know how 'just showing up' is a big part of success? Having a site built correctly is the web equivalent. Learn more about SEO.
Contact - getting beyond the web. Depending on your business, how you connect with people is important. Having your phone number on every page, on the home page or just on a contact page is something to consider. Contact forms allow you to specify what information you want from people and allow you to hide your email address from spam bots crusing the web. If you have a brick-and-mortar business you might consider a map too.
examples: Kreofsky Consulting - Mitch Rossow
Google Map - an interactive map right on your site. I can build a map right into your site that allows people to not only find your location, but get directions and even see street photos with Google Street View.
examples: L'Orangerie Gallery - Mitch Rossow
eCommerce - an online store. Do you have a product or service to sell? The store can be just a page, a section or even spread throughout the site.
examples: Billy Mclaughlin - The Wonder of Oil Painting
Gallery If you are an artist or create items that you want to show, a gallery is a good idea. But what kind of gallery? There are hundreds of online galleries and techniques. My objective as a web designer is to find an approach that fits with your style and is appropriate for your product or client.
examples: Joe Paquet - Carolyn Francis - Richard Rock
Street Team Section Provide your fans with the means to help you with your marketing. Offer a poster and flyer in a downloadable form on your site. Fans can print out and then go hang up the poster or share the info with friends in person! Learn More
examples: Snow Venturers
Video YouTube.com, facebook.com, vimeo.com or blip.tv all offer video hosting and a chance to promote your business through 'viral' or word-of-mouth marketing. I can put video files directly on your site too, but by using hosting services, you can increase your promotions.
example, video hosted off site: The Dog Show with Jazz
example, video hosted on site: übergeek entertainment
About - talk about you or your company. In a normal business relationship, you don't often tell your story. On the web there is time and room for it, plus it tends to balance the impersonal nature of the web, making you or your business more real. Everyone has a good story, what's yours?
examples: Tollefson Family Pork - Alexander Katlin
Client List, Testimonials People feel more comfortable hiring you or working with you if they know that you have a track record and happy clients. It helps to reduce the perceived risk. Sure, Robert Frost's 'path less traveled' can be nice, but remember, it was one that Robert recommended.
examples: Kathi Tunheim
Photography - Customers can't touch on the web, so great photography is important. I offer photography not just because I'm good at it, but because I know the purpose, your business and can art direct the image to work where it is needed in the site.
examples: Joe Paquet - Scott Lloyd Anderson